Interpreting Wine podcaster Lawrence Francis on world wine regions, marketing strategy and the power of storytelling.

Interpreting Wine podcaster Lawrence Francis on world wine regions, marketing strategy and the power of storytelling.
Wine and words in Brooklyn NYC
From the wine library of a defunct California cult to Snoop Dogg and Carmelo Anthony jamming on marijuana legalization over a glass of red, May was a prime reading month for Vinediction.
Maybe the challenge of marketing fine wine to under-40s in the United States is rooted in what they ate as kids.
Her mission is to “bring to the wine trade a level of responsibility for diversity…. It needs to develop a model to assimilate race, religion, gender and neuro-diversity.”